I get it ...


You have a website ... but it ain't working.

Prospects are NOT calling you.

People are NOT smacking the buy button.

And your calendar is NOT flooded with paying clients and customers.

The bottom line is:

You KNOW you have a superpower the world needs, but the cash hasn't been flowing as heavy as you anticipated.

The problem is, you have no idea how to showcase your talent in a way that engages, excites and gets people to smack the buy button.

Now, just imagine for a sec if you could eliminate that issue by hiring the best salesperson that ever lived to talk to your potential clients.

Do you think you would make more money?

Now, let's add the sweet cherry on top and say that salesperson was so loyal to you that they worked 24/ 7 with no vacation time, never took a break and never had an “off day."

How would that change your business.

Oh and let's also say you only had to pay that person ONCE and they worked for you for LIFE.

Sounds too good to be true, huh?

Welp, it's not. That is when you find out how to transform your website into a cash-generating machine.

You see, your website CAN be your best salesperson.

Your website CAN work 24/7 with no vacation.

And your website CAN do all of that by being fed the RIGHT words one time.

Now, inside W.E.R.K. Lite, you'll find out exactly how to feed your website the spine-tingling sentences it needs to engage, excite and propel your audience to smack the buy button ... all day and all night.

W.E.R.K. Lite is a low-cost, on-demand program that allows you to tap into the formulas, templates, cheatsheets and video trainings I share with premium clients -- all without the worry of busting your budget, keeping up with assignments or having me review every single word you write.


You see, with W.E.R.K. Lite, you can slide inside the W.E.R.K. Replay Lounge anytime you want - with no time restrictions, assignment deadlines or LIVE class times to adhere to.

Now, I created this program because my clients and I know this:

When flooded with personality-induced words, your website transforms your always-on, hardest-working salesperson who never gets tired and never complains about "doing too much." 


But don't take my word for it, the proof is in the results:

Shelly says she has used the info she learned from the WERKShop to attract all sorts of exciting success, features, contracts, respect and money! 

Nicole says she’s getting way more discovery requests than ever since tapping into my word “magic.”
Cici, the Six Figure Chick, says her conversion rate jumped to 60%!
Audria says my words are responsible for MOST of the income she’s made in recent years.

And last year, my “done-for-you” copywriting services book for the whole year by July. That's 12 months of sentence-slinging booked in 7 months all from my website! This year, I'm already booked for the entire First Quarter.


When you tune in for each of the on-demand FOUR lessons + WERKBooks, you'll walk away with the guidance to create a website full of spine-tingling sentences virtually guaranteed to woo browsers and, ultimately win you clients.

Here's a whiff at what's waiting for you inside W.E.R.K. Lite:

  • Lesson One: W.E.R.K. Ethics Strategy

    This is where you discover my proven “million-dollar” strategies for slinging sentences that serve and sell. Master this section, and get ready to sit back and watch your PayPal start poppin’.

  • Lesson Two: Piercin' Hearts

    Discover how to make a great first impression with Homepage Holla so you get the RIGHT folks to click and stay awhile around on your website. PLUS, we’ll slide through my world-famous About Page Anecdote so you can connect with your audience and deliver an “I-want-more” street cred bio.

  • Lesson Three: Makin' Money Moves

    Get the WHY + HOW behind the tiny, yet powerful Contact Us page that packs a powerful punch when it comes to getting folks to trust and hire you. PLUS, uncover what every prospect wants to see on your Services Page and exactly how to give it to them using the W.E.R.K. Ethics Formula.



W.E.R.K. Lite is jam-packed with highly practical, training videos and writing formulas so you turn your website into a cash-generating machine!

Here's a quick rundown on everything you get inside the WERKShop:




Now, the bottom line is this: I want to see YOU make money in your business and I'm here to help you do exactly that. But don't take my word for it. See what a few of my superstars have to say about me ...


My sales conversions hit 60%! 

"Come through copy ... I've enrolled 600 members into my online membership program with the sales page you wrote for me. And I've used the CopyCloset to revamp other sales pages and my last three product launches have had ridiculous sales conversions up to 60.52%."


- Cici, The Six Figure Chick


Apryl's words are responsible for MOST of the income I made in a full calendar year!

"Apryl wrote about 7 campaigns (and counting) for me and I trust her wholeheartedly with my sales copy. You see, Apryl stands up to "The Million Dollar Word Stylist" name because she truly has the power to transform boring words into sentences that make people "smack the buy button."

Now, please know I'm not blowing smoke ... Apryl truly is the truth. She has been a blessing to my business and her words are responsible for most of the income I raked in for a full calendar year!"

- Audria Richmond, Branding and Marketing Genius + Bestselling Author


IT REALLY WORKS ... I'm getting way more discovery requests from my website!

"Thank YOU Apryl for transforming my writing. Taking your WERKShops on website, social media and landing page writing was the single most important marketing investment I've made in TWO years.

[The W.E.R.K. Your Website WERKShop] really does work. I'm getting more discovery requests than before I tapped into Apryl's magic! I recommend this course and any of Apryl's products. The value vs. investment ratio is a no-brainer.

- Nicole Chamblin, Visions Productivity Solutions


You're the REAL DEAL ... I was chosen to serve as a technical judge for a popular Gospel Awards event because of your writing advice!

"I've learnt so much from you. Anything I do using your methods works wonderfully! Info I've gained from your courses have attracted all sorts of exciting successes, features contracts, respect and money. For example, I was chosen to serve as a technical judge for a popular Gospel Awards event all because of your writing advice!

I look forward to another wave of your awesomeness. You're the real deal. 

- Shelly Aqui, PRVM Performing Arts Academy


One of the BEST investments I could've made for my business! 

"... I believe in learning the way before I hire someone to do it and the workshop was really, really good. It was one of the BEST investments I've made in my business!"

- Denise Sincere, Confidence Igniter 


These Wild + Crazy Internet Streets Are Talking About My Smack-the-Buy-Button Coaching Skills ...

Meet the Million-Dollar Word Stylist™ + W.E.R.K. Coach

I’m Apryl Beverly, The Million-Dollar Word Stylist™, sentence slinger and W.E.R.K. Coach.

I craft compelling copy that has generated $7,022,810 (and counting) in revenue for B2B solo entrepreneurs, small business owners and some of the country’s top brands.

Known for my "tell-it-like-it-is" writing style, I have earned a variety of awards and recognitions including hitting the Amazon Best Seller’s List in 3 categories just 24 hours after releasing my first book, Shots Fired! How to Write Copy that Pierces Hearts (And Opens Wallets).

My second book, F.A.S.T. Money! The Easy Way to use Facebook Ads to Hook Smokin’ Hot Leads shot to the No. 1 spot on Amazon’s Best Seller’s List two days before its official release.

And inside W.E.R.K. Lite, you'll use and abuse my 15 years of copywriting experience any way you want to whip your website into into prospect-wooing and cash-generating shape, so you see an immediate shift in how many hours you're chained to your laptop (way less) and how much money you're raking in (way more).